How I Know Open Houses Work Being in the business since high school, I’ve always somewhat known the power of holding open houses but I didn’t really respect them. That didn’t happen for at least 2 years. Up until the big…
A CMA is a Comparative Market Analysis – an evaluation of recently SOLD homes similar in size condition, age, and style (called comparables). This is used to determine the current fair market value when listing a home or making an…
Each and every listing that you take is an opportunity to gain more new business (or lose business). Listings are the equivalent of billboards for your business.
Not only is a lively property description good for your seller, it's guaranteed to get people listing with you. It shows you're creative, passionate about your career, and outside of ordinary.
Aside from sexy listing photos, a colorful property description is your most powerful marketing tool. Let the buyer's imagination run wild and have them envisioning themselves living in the home before they even see it.